MAKING AN IMPACT
From Lake Okeechobee to the Florida Keys, the Orange Bowl’s service to South Florida is as diverse as the residents that live here. Whether it’s the millions of dollars injected into the local economy by hosting premier athletic competitions – most notably through the Capital One Orange Bowl – or the support of hundreds of student-athletes through scholarships and education, providing outlets and venues for youth athletes to learn and play, or events and initiatives that benefit children and their families, the Orange Bowl continues to leave a lasting imprint on the community.
The Orange Bowl Committee was created in 1935 with the mission of generating tourism for South Florida through an annual football game and supporting events.
The non-profit organization has expanded beyond Greater Miami to become a cornerstone of the entire South Florida area, now with 360 members and a growing legacy of charitable contributions and community outreach.
The Orange Bowl promotes championship sporting events - including the Capital One Orange Bowl and Orange Bowl Basketball Classic – related premier entertainment, and other year-round activities to inspire youth, engage our community and enhance the South Florida economy.
Assisting in those efforts are approximately one thousand Orange Bowl “Ambassadors,” who are community volunteers that make us, and our community, stronger.
The Orange Bowl impacts thousands of youth annually from its major investment in support of youth sports. More than 13,000 football players and cheerleaders alone participate in the eight leagues of the Orange Bowl Youth Football Alliance. The Orange Bowl also hosts international events locally for world-class juniors in tennis, golf and sailing, and supports the Junior Orange Bowl, a girls’ golf program and track & field event. Additionally, the annual Orange Bowl Florida High School Football Showcase is designed to assist academically qualified high school seniors earn collegiate football scholarships by bringing them together with football coaches from NCAA Division II, III and NAI programs from around the country. More than $1 million in scholarships were earned from the inaugural Showcase.
Fundraising Events & Community Programs
The Orange Bowl’s fundraising events, such as the Orange Bowl Food & Wine Celebration, support numerous charities, funds and groups. These include Special Olympics, Make-A-Wish, Big Brothers Big Sisters and many more. The Orange Bowl’s annual community programs, including Family, Fun and Fit Day, Creative Art Contest and Kicks for Kids engage and benefit thousands in the south Florida community.
Academic Programs & Scholarships
While Orange Bowl continues to provide opportunities to deserving students through the awarding of academic scholarships, in recent years the Orange Bowl has enhanced its local support and academic programs at all levels. The Orange Bowl Leadership Academy, designed to assist students maximize their potential through access and exposure to career development, personal leadership and life skills, continues to expand throughout South Florida middle schools. Just this past year the Orange Bowl, in partnership with the College Football Playoff Foundation, funded Media Center Makeovers in three elementary schools.
The Orange Bowl recently broke ground on its fifth Legacy Gift project, the renovation of Glades Pioneer Park in Belle Glade, Palm Beach County. Each of the Legacy Gifts has been a public/non-profit partnership with a different South Florida municipality. When Pioneer Park is completed, the Orange Bowl will have spearheaded nearly $16 million in park renovation projects in conjunction with the Cities of Miami, Fort Lauderdale and Homestead; as well as Miami-Dade and Palm Beach Counties.
The 2015-16 Orange Bowl Festival, including the 2015 College Football Playoff Semifinal at the Capital One Orange Bowl, generated a total of $227.2 million in new economic impact and media exposure alue for South Florida, according to a study by Rockport Analytics. It is estimated that Orange Bowl events generated more than $31 million in new taxes and supported more than 1,900 full and part-time jobs that generated $70 million in paid wages.
Capital One Orange Bowl
This year, as well as in 2021 and 2024, the Capital One Orange Bowl will host one of two College Football Playoff Semifinals, featuring two of the top four teams in the country. In years when it doesn’t host a Playoff Semifinal, the Capital One Orange Bowl features the highest ranked non-playoff team from the ACC against the highest ranked available non-champion from among the Big Ten, SEC or Notre Dame. The public’s support of the Capital One Orange Bowl enables the Orange Bowl to promote and serve the south Florida community.